Franchise development, built on systems a franchisee can follow.
Before the first franchise sale, the brand has to be teachable and the unit economics have to work for someone who is not the founder. We build the operations manual, franchisee model, operating standards and the documents franchise counsel needs, and help you find the right counsel and sales partners.
What it covers
What a brand needs to be franchise-ready.
Franchising multiplies whatever is already there. We make sure what gets multiplied is documented, profitable and possible to teach.
Operations manual
A manual a franchisee can actually follow, covering every role, standard and process.
Documents for franchise counsel
The operating documents your franchise attorney needs to prepare the legal filings.
Unit economics and franchisee model
What a franchised location costs to open and run, and what it can earn for the franchisee.
Franchisee operating standards
The non-negotiables every location must meet, and how they are checked.
Franchisee profile and sales process
Who the right franchisee is, how they are found and how they are vetted.
Field support and brand standards
How locations are trained, visited and supported once they open.
Counsel and partner introductions
Help finding and vetting franchise counsel and franchise sales partners.
Who it's for
What you get
Usually a monthly engagement. We build the operating side; franchise counsel handles the legal filings. Everything is documented and handed to your leadership team. See how we price engagements.
How it works
Four steps, start to finish.
Discover
We look at why you want to franchise, the brand's results and your timeline.
Assess
We test whether the unit economics work for a franchisee and what isn't documented yet.
Build
We build the manual, standards, franchisee model and sales process.
Hand off
Everything goes to your team and your franchise counsel, ready for the legal work.
Questions
What owners ask about franchise development.
How do I know if my restaurant is ready to franchise?
A brand is usually ready when several locations produce consistent results, the operation is fully documented, a new owner can be trained to run it, and the unit economics leave a franchisee a real return after royalties. If results depend on the founder's personal involvement, the system needs work before franchising.
Do you prepare or file the Franchise Disclosure Document?
No. We build the operating documents your franchise attorney needs and help you find the right firm. The legal filings stay with the attorneys.
What goes into a franchise operations manual?
Everything a franchisee needs to run the business to standard: daily operations by role, product specs and recipes, food safety and quality standards, vendor and ordering requirements, brand and marketing standards, technology, reporting and training.
Do you help find franchisees?
We help you define the right franchisee profile, build the sales process and vet candidates and franchise sales partners.
Related services
Work that usually goes with it.
Let's talk